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Personal coach needs design for inspirational essay 4-page brochure
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This customer received 71 flyer designs from 26 designers. They chose this flyer design from Graphic Guy as the winning design.
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US$190
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71 designs
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26 designers
Flyer Design Brief
Overview:
This is a brochure, 11”x17” that folds to 8-1/2”x11” with 4 pages. Think of it as an oversize greeting card. It may be easiest to understand if you print out the copy and follow it along with descriptions below.
• Front cover: photograph of my embroidery sampler (jpeg photo attached)
• Inside spread: Copy with appropriate graphic elements that depict embroidery
• Back cover: contact information, brief descriptive copy, a thumbnail photo of original antique sampler (jpeg photo attached)
Copy for front cover title, inside spread and back cover is attached
Purpose of brochure:
Once a year, I produce a 4-page illustrated philosophical essay, which invites personal reflection on living a more mindful, meaningful life. I have this printed as hard copy. I have attached a few examples from previous years (There is Only One You (Design Crowd created this for me last year), Grapes, Homage to Bread). Each has a unique design related to its theme.
Concept:
This year’s essay theme, “I am a child of light. I walk in love and live in beauty” is based on a quote that I included in an embroidery sample that I made, which is a replica of an antique sampler. All this ls described in the copy I wrote for the inside spread.
Design Guidance:
Front cover: I want to use a photo of my actual sampler. I am not sure how big you can make it, given the resolution of the photo which I took from my iPhone. So, the cover would include this photo plus the words “I am a child of light. I walk in love and live in beauty.” Given the colors of my embroidery, I imagine a color palette of pastel pink, green or blue – to go along with the sampler. But I am also open to suggestions.
Inside Spread: Along with the copy, I envision incorporating some graphic elements that depict the art of embroidery, e.g.: scissors, a spool of thread, a threaded needle, etc. At the end of my document with copy is a page describing some potential graphic elements to explore, along with a couple examples of line drawings of those kind of objects.
Back cover: If you look at some of the other examples I’ve sent, you’ll see how this cover is typically handled. Place a reduced thumbnail version of the actual brochure cover near the line that says this is the 17th in a series. Then, there’s a jpeg photo of the actual antique sampler that should be placed next to the copy that says “About the original sampler.” If the jpeg isn't good, look at the original on this site: https://emuseum.history.org/objects/17279/sampler-by-mary-starkey
Updates
A couple of questions have come up for my project, relevant to all designers:
1. Ultimately, I need a print-ready pdf, complete with crop marks. I need to be able to give the printer camera-ready artwork that he can digitally print from.
2. The overall mood I'm looking for in this piece: feminine, soft elegance, subtle, flowing, very soft/pastel (think very, very pale shell pink with perhaps a cream or soft gray as accent). No photography or 4-color art. And to repeat what I said in the project description: NO sewing machines, dress forms, safety pins, irons -- use only line drawings related to embroidery, e.g.: spools of thread, threaded needles, thimble, scissors.
Thank you.
Added Saturday, 30 March 2024
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