A logo for a new marketing consultancy (Immarko).

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Logo Design Brief

Hello!

We need a logo for a newly formed marketing strategy agency called "Immarko" based in Australia. Immarko is a combination of two words: IMPROVE & MARKETING - that is what we do.

We are a startup that will focus on holistic marketing strategy - be it advertising, digital, brand or pricing. Our point of difference is the fact that we use empirical evidence to support our strategic plans - real marketing science.

We position ourselves as a contemporary, professional agency, with our target market being small and medium businesses in Australia (all sectors). Our brand's persona is SAGE and Hero.

The logo we envision will be distinctive, bold, upmarket and simple. We do like the idea of having an icon built into a wordmark so we can use the icon with or without the brand name. The colours we like are:
Yellow #F9D342, Charcoal #292826

Name: Immarko
Tagline: Driving Growth Through Strategic Marketing

It would be fantastic if the logo could live with both the tagline and be usable without it.

Thank you.

Target Market(s)

Small to medium business in Australia.

Industry/Entity Type

Marketing

Logo Text

Immarko: Driving Growth Through Strategic Marketing


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

FFF300
FFF600
FEFA6F
FFFEC7
FFFEE8

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Icon and Wordmark. The logo to be bold and simple. The logo text needs to be legible.
Nice to have
  • Contemporary design. I am happy for abstarct icons.
Should not have
  • Should not feel corporate - we ar small and want to give a feeling of warmth.
Payments
1st place
A$150
Total
A$150

Project Deadline
10 May 2024 12:09:56 UTC
Language

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