• £110

• 151 designs

• 63 designers

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Logo Design Brief

NOTE: Equine means relating to horse

Project Overview:
Institute of Equine Physiotherapy (IEP) is a premier physiotherapy service provider specializing in equine care. Based in Ireland, our founder is among the world's leading and most qualified animal physiotherapists. In addition to our care services, we offer industry-recognized training courses available globally through our online training academy.

Objective:
To create a logo that is instantly recognizable and reflective of our expertise and high-class services. The logo should exude professionalism and be versatile for use across various mediums including vehicles, websites, and presentations.

Key Points to Consider:
Name and Abbreviation:

Full Name: Institute of Equine Physiotherapy
Abbreviation: IEP
Brand Attributes:

Expertise: Highlight our position as a leading authority in equine physiotherapy.
Professionalism: Convey a high-class, professional image.
Versatility: Ensure the logo looks great on different backgrounds and mediums (e.g., white vehicles, websites, presentations).
Design Elements:

Equine Focus: The logo should clearly indicate our focus on horse physiotherapy.
Irish Roots: Subtle elements that reflect our Irish heritage could be considered.
Global Reach: Incorporate elements that signify our international training academy.
Style Preferences:

High Class and Professional: The logo should be clean, elegant, and sophisticated.
Modern and Timeless: A contemporary design that will remain relevant over time.
Impactful and Memorable: It should leave a strong impression and be easily recognizable.
Color Palette:

Open to suggestions, but consider colors that convey professionalism and trustworthiness.
The logo should work well in both color and black-and-white formats.
Usage:

The logo will be used on various platforms such as the company website, social media, marketing materials, vehicles, and presentations.
It should be scalable and maintain clarity and impact at different sizes.
Deliverables:
Primary logo design
Variations for different backgrounds (light, dark, transparent)
Black and white version
Scalable vector files (AI, EPS)
High-resolution PNG and JPEG files
Guidelines on logo usage and color palette

Logo Text

Institute of Equine Physiotherapy

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.