• A$200

• 24 designs

• 13 designers

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Logo Design Brief

We need a new logo for a startup business, Princess Forever, which designs and sells Party and Flower Girl dresses for ages 2 - 12 years. The dresses will be made to order from quality silks, cotton and tulle.

We want to communicate a fun but high quality product that children will love and identify with and parents will know they are getting quality when they purchase it.

Target Market(s)

Our buyers are parents who like to purchase quality products and designs for their daughters. They will expect a high quality product, however their daughters will identify with the label (over time).

Industry/Entity Type

Business

Logo Text

Princess Forever

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo has to be unique, colourful, modern and fun. Think fairy floss (cotton candy), ribbons, stylised childrens drawings, balloons, cup cakes, big lolly pops etc.

Nice to have

• The logo could include a child-like stylised drawing of one or more little girls in pretty dresses. Anime styling is an option too.

Should not have

• The logo should not have dark colours filling more than 80% of the space i.e. black lines are ok but not a dress filled with black colouring.

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