• US$150

• 315 designs

• 136 designers

---

Logo Design Brief

At The Mobile Robot Company we build straightforward, cost-effective robots that work alongside people in warehouses and factories—taking on repetitive, heavy, and tedious tasks so humans can focus on what really requires human insight.

BRAND INTRODUCTION

Vision: Our vision is to see robots as practical helpers that handle mundane tasks in industrial settings, making these machines universally accessible, easy to understand, and quick to deploy.

Mission: We create robots that deliver immediate value, enhancing human productivity by applying proven, reliable technologies and focusing on rapid deployment.

LOGO REQUIREMENTS

Wordmark-Centric:
The core of the logo should be text-based (wordmark). You may use our full company name—“The Mobile Robot Company”—an abbreviated version—“MRC”—or a combination of both.

Optional Graphical Elements:
Feel free to integrate simple, minimal visual elements that subtly represent our industry (mobile robotics). Avoid cliché robot imagery, such as gears, robot faces, or anything overly mechanical or stereotypical.

Tone and Style:
Should reflect our commitment to practicality, reliability, and accessibility. Convey a sense of simplicity and efficiency, aligning with our straightforward approach to robotics. Keep the design clean, modern, and professional—we want to stand out in the industrial robotics market while remaining approachable.

Color Palette:
We are open to suggestions, but consider using colors that convey confidence, trust, and innovation. The palette should be flexible enough to work on various backgrounds, both digital and print.

Usage and Versatility:
The final logo must be easy to reproduce in various sizes and formats (e.g., website, business cards, social media, product labeling). Ensure the design remains legible and recognizable in monochrome or single-color variations.

Target Market(s)

Warehouse and Manufacturing Automation Professionals

Industry/Entity Type

Warehouse and Industrial Automation

Logo Text

"The Mobile Robot Company" and/or "MRC"

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Nice to have

• Some simple graphical elements that make the logo unique and memorable

Should not have

• Please avoid cliche robot symbols like gears and robot faces.