• €110

• 500 designs

• 191 designers

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Logo Design Brief

We are undertaking a full rebrand of our real estate agency and seek a distinctive, sophisticated logo that resonates with an international, discerning audience. Our goal is to create a brand identity that stands out, not just within real estate, but across a wide spectrum of industries.

Key Requirements:

- Originality: Avoid typical real estate motifs such as houses, rooftops, keys, or doors. We want something unexpected and memorable.
- Versatility: The logo should function as a strong, standalone brand mark, adaptable enough to represent both our agency and potential future ventures in other fields.
- Timeless Style: Strive for a design that conveys luxury, professionalism, and universal appeal, rather than trends or clichés.
- Global Sensibility: Ensure the logo feels modern, welcoming, and appropriate for a multicultural clientele.
- Scalability & Practicality: The logo will be used on listing boards, digital media, uniforms, merchandise, stationery, and gift items. It must work effectively across all sizes and formats, in both color and monochrome.

Deliverables:

- Logo mark (icon/symbol) and wordmark (typography)
- Version suitable for digital and print applications
- Guidelines for color usage, typography, and spacing

What We Are NOT Looking For:

- Any design that is overtly or stereotypically “real estate”
- Generic imagery (e.g., houses, buildings, maps, etc.)
- Overly ornamental or intricate graphics (must be clear and recognisable at any size)

Our vision is for a logo that captures the spirit of innovation, sophistication, and aspirational living, one that will serve as the cornerstone for a forward-thinking, global brand.

Industry/Entity Type

Real Estate

Logo Text

atir

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Something clean, stands out and is different and exciting.

Nice to have

• A unique icon

Should not have

• house icon or be hard to read. Also, not looking for text in a standard font.

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Files