FirstMileBio - from Great Science to Successful Products; solving the 90% development failure rate

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This customer received 165 logo designs from 70 designers. They chose this logo design from RA-bica as the winning design.
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Logo Design Brief
We need a logo for a new company named "FirstMileBio" based in San Francisco, Boston, and Zurich.
FirstMileBio provides early stage biotech companies 'global commercial wisdom' (consulting) via a fractional team of industry experts to successfully develop its drug products. Depending on the needs at the time, the team composition and dedicated time of each individual can vary (but the same individuals remain available offering stability/retaining knowledge of the company and product) throughout the long (often 10 years) development process of a drug. FirstMileBio is giving biotechs a stable monthly project cost in exchange to its continued involvement in the development process. We want to convey deep global commercial expertise across a number of functions, flexibility, fractional, flexible time, yet stable team composition, resulting in higher FDA approval rates and stronger commercial success of drug launches. A description of services is attached in the ppt. We would like a logo that can stand on its own eventually (without text, but a strong association with the service offering. The logo should come in a 'wide' and 'high' format. We would like a JPEG and vector file format and a description of the used colors (RGBA, Hex, CMYK, PMS)
We prefer dark blue and white/grey as the main color and maybe a pop of orange for the accents. We realize that the color scheme needs to fit the design and are open to suggestions on this front.
Target Market(s)
Early stage biotech companies and VCs
Industry/Entity Type
Consulting services
Logo Text
First Mile Bio
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Other font styles liked:
- Calibri, Arial - clean and simple fonts; we are not experts on this topic, so there might be others
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Modern, clean and simple design
Nice to have
- a logo that conveys collaboration, expertise, fractional nature of the work, success
Should not have
- complicated intricate logo