• £235

• 104 designs

• 18 designers

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Web Design Brief

Project Brief: Website Redesign for Mechanical Design Consultancy
Project Overview
I want to update and improve my current website to create a more professional, modern, and high-credibility online presence for my mechanical design consultancy.

Current site: https://coremech.design/

The new website must communicate expertise, precision, and trust—matching the standard of top engineering and product design agencies.

Reference Websites (Style + Structure Inspiration)
These represent the quality, cleanliness, and professionalism I want to achieve:

https://cruxproductdesign.com/
https://www.ignitec.com/
https://iterate-uk.com/
Brand Look
Professional, modern, engineering-focused aesthetic
Clean layouts and strong typography
High-quality imagery conveying precision, innovation, and mechanical expertise
Colour scheme and styling must follow my existing logo (attached in project)
Platform Requirements
The website must be built on WordPress
Should use a clean, flexible theme or modern page builder (Elementor, Gutenberg, Bricks, or similar)
Avoid overly complex custom coding so I can easily edit content later
Final deliverable must allow me to manage and update content without developer assistance
Functionality
Fast-loading, lightweight, and smooth user experience
Clean animations and transitions similar to the reference sites
Fully mobile responsive
Clear navigation and strong visual hierarchy
Contact forms optimised for lead generation
Optional: subtle scroll effects, case study sliders, icon animations, etc.
SEO Aspirations
Developer should recommend and implement a modern SEO strategy
Proper on-page SEO setup (titles, meta, schema, alt tags, heading structure)
Optimised site architecture for ranking and crawling
Aim: Generate leads through improved visibility and keyword targeting
Optional but useful: Google Analytics, Google Search Console setup
User Journeys
(Recommended structure)

The site should be crafted around clear, intuitive journeys for each type of visitor:

Potential new clients
Quickly understand what services I offer
View examples of past work / case studies
See credibility indicators (process, expertise, industries served)
Easily contact me or request a project discussion
Returning clients
Access updated portfolio items
Find contact details or book follow-up work easily
General visitors discovering through SEO
Be guided to core service areas
Understand my value proposition quickly
Be invited to learn more or make contact
The developer should design the structure to support these journeys smoothly.

Maintenance Expectations
Website will be maintained by me, so it should be easy to update using relatively basic WordPress skills
Use modular templates and simple backend structure
Avoid unnecessary plugins
Provide brief handover documentation if required
Hosting Preferences
Site is currently hosted via a family member
Open to discussing moving to a paid, reliable hosting provider if preferable for performance and maintainability
Developer may advise on the best hosting setup for WordPress
Content
Most content can be taken from the existing website
Developer is welcome to suggest improvements to structure, layout, and imagery
Must remain easy for me to edit or add new content later (e.g., new projects)
Deliverables
Fully built WordPress website
Clean, professional, modern design inspired by the reference sites
Mobile-responsive across all devices
SEO-ready structure and optimisations
Transfer of website and admin rights
Any design assets, templates, or documentation used

Coding

Coded - Design and coding required

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Files

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