• US$150

• 147 designs

• 77 designers

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Logo Design Brief

Overtime Tough is a new rugged men’s personal care brand built for people who work hard, sweat hard, and don’t clock out early. Our first product is deodorant, but the brand will expand into a full line of men’s grooming products.

This brand is blue-collar, tough, and no-nonsense — inspired by job sites, long shifts, grit, and reliability. Think earned toughness, not flashy masculinity.

We need an identifiable logo either in the form of a cool looking logo with the letters OT under it so people walking past it in the aisle of the store will notice it, or even a cool-looking logo using the O and T. I'd like the brand name to be below it in a complementary font, Overtime Tough. I'd like the logo to be able to stand on its own on the front of products like deodorant tubes that don't have the room for the full brand name.

Logo Text

OT and below that, Overtime Tough.

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