• US$150

• 5 days left

• 17 designs

• 10 designers

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Brochure Design Brief

BROCHURE DESIGN BRIEF – COMMERCIAL OFFICE FOR SALE

I need a clean, modern brochure for a commercial office listing (FOR SALE, not lease). This will be used both digitally (email + LoopNet/attachments) and printed if needed.

Please follow a “Sample Flyer Copy” style layout — strong headline, clean sections, minimal clutter, and easy to scan. Use fints Seasons and Poppins interchangeably.

All property details, specs, and exact wording should be pulled directly from the MLS Listing file I provided. Do not guess or rewrite specs.

OVERALL LOOK + FEEL

Clean, high-end, professional (Brickell / financial district vibe)

Think: simple, sharp, not busy

Neutral palette (white, black, soft gray) + subtle accent color if needed

Prioritize readability over design gimmicks

Plenty of white space

FORMAT

1-page flyer (primary)

Also format so it can easily convert into a 2-page version if needed

PDF optimized for email + print

HEADER SECTION (TOP OF PAGE)

Large, strong headline:

Example: “Office Condo for Sale | Brickell” (adjust based on MLS info)

Subheadline (smaller):

Key positioning (corner unit, square footage, etc.)

Include 1 strong hero image (best photo of the unit)

PROPERTY OVERVIEW (RIGHT UNDER HEADER OR NEXT BLOCK)

Clean bullet section with icons if possible:

Include:

Total square footage

Layout highlights (conference room, offices, open workspace, etc.)

Kitchen / breakroom

Reception area

Storage / printer room

Floor or suite number

Any standout feature (corner unit, natural light, views, etc.)

Keep this tight and clean — no long paragraphs.

PRICING SECTION

Clearly state: FOR SALE

Price (from MLS)

Price per square foot

Make this visually stand out.

LOCATION SECTION

Short and clean:

Building name + address

1–2 lines max on location advantages (Brickell, access, etc.)

Optional small map if it fits cleanly

ADDITIONAL DETAILS (IF SPACE ALLOWS)

Building amenities (if relevant)

Parking info

Zoning / permitted uses (if applicable)

Only include what is confirmed in MLS.

IMAGES

3–5 total max

Keep it clean — do not overcrowd

Prioritize:

Main workspace

Conference room

Kitchen

Any standout feature

CONTACT SECTION (VERY IMPORTANT – EXACT FORMAT)

This must be clean and prominent.

Barbara Gretsch
REALTOR®
Berkshire Hathaway HomeServices EWM Realty

Phone: [your number]
Email: [your email]

Call to action line:

“For more information or to schedule a private showing, contact Barbara Gretsch.”

Include my business card details (office location etc.) in this section.

BROKERAGE + LOGOS

Use BHHS EWM Realty logos provided

Place cleanly (bottom or footer)

Do not distort or restyle logos

FOOTER

Standard disclaimer if needed

Keep minimal

IMPORTANT NOTES

This is a SALE listing — do not use the word lease anywhere

Do not overdesign — clean always wins

Keep everything aligned and balanced

Make sure spacing feels high-end, not cramped

Target Market(s)

Buyers, Professionals, Lawyer Office, Family Office, Small FInancial Offices

Industry/Entity Type

Commercial Real Estate

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Clean, clear, layout and good imagery

Should not have

• Professional flow, follow my font guidlines and thebrochure i shared as a guide

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Files

Download all files - 32.9 MB