Logo Design Project

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This customer received 141 logo designs from 70 designers. They chose this logo design from Halfull Media as the winning design.
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Logo Design Brief
I am a publisher of a new magazine that will be launched in Christchurch New Zealand.
It is an A5 glossy, 200 page bound magazine that is all about food, wine, entertainment. It has a fashion and modern feel.
I need a very fresh, stylish, chic masthead/logo that can work both on the magazine and for letterheads etc.
The magazine will be called
Chchill Out
the 'chch' is the abreviation for the city Christchurch so that needs to come across in the logo - but perhaps do something with the chch so it reads like 'Chill'
Think: Vogue, Marie Clair etc but not so feminine that it alienates men readers.
This magazine will have a shelf life of 4 months and will sit on coffee tables and beside phones - so it needs to look like it deserves to be on display
Updates
Project Deadline Extended
Added Saturday, May 12, 2012
Industry/Entity Type
Fashion
Logo Text
ChChill Out A guide to great living in Christchurch
Look and feel
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