standout Portal logo design

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This customer received 45 logo designs from 20 designers. They chose this logo design from Ziad Alata as the winning design.

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Logo Design Brief

We're looking for a standout logo for a breakthrough Web-based portal product. This portal aggregates content from around the web and constantly updates it, so that it's always fresh and relevant for users/consumers.

The logo needs to show the name "InFocus Portal" using lettering that will work on a dark or light background. We would like an abstract image within the logo to appear in place of the "o" in "InFocus". The abstract image should be circular or elliptical and convey a sense of refreshing movement.

We want a modern, clean design that illustrates we are a professional IT company. We want to convey an image that is clever and interesting. It also needs to be eye-catching at a glance, but clearly professional.

The portal product is going to help companies attract their target audience(s) and keep them coming back. There is no one specific audience - we're looking to appeal to a broad range of Internet users.

The logo needs to be shrinkable.

Here are some circular abstract image designs that we like:

http://tinyurl.com/2bmtbhw

http://tinyurl.com/22woobt (see images at bottom of page)

Industry/Entity Type

Internet

Logo Text

InFocus Portal


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Payments
1st place
US$140
Participation payments x 2
US$15
Total
US$170

Project Deadline
14 Jul 2010 14:00:00 UTC
Language