• A$200

• 35 designs

• 8 designers

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Logo Design Brief

We need a logo design for a new outdoor training venue on the Mornington Peninsula in Victoria, Australia. The business is call "The Compound Training", it is part of the fitness industry and will be used to run personal training, bootcamp style of training and just venue use. There will be interesting and challenging obstacles and tasks that will be used as a way to get people fit and enthused. the obstacle will be a lot of military style obstacles and similar to those found in the big obstacle races that are popular around the world ("Tough Mudder", "Spartan Race" etc). People will come to train for these types of events.
The final design needs to convey toughness, resilience, never stop trying , type of attitude.
Worth having a look at sites based around obstacle racing to get a feel for it:
Tough Mudder, Spartan Race, Spartan Death race, The Suck, The Stampede, Tough Bloke, Tough Guy, these are all companies that run events based around obstacles and unique challenges, where you need teamwork (in some cases), fitness and training just to get through.
We're providing a venue where people can train and be trained to totally conquer these events, not just complete them.

Industry/Entity Type

Fitness

Logo Text

The Compound