Fundraising event for an elementary school needs a Logo Design

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Graphic Design Brief

Our G2G (Gourmet-to-Go) event, which is held annually, raises funds for our elementary school library.
Our current logo contains a hat and a wooden spoon, which only partially represents our offerings. It might help to add a generic symbol that represents drink since we've been known to offer wine baskets, tea baskets and gourmet lemonade. Or a symbol that represents food. Or, perhaps it simply contains three large letters (G2G) with Gourmet-to-Go spelled out below it. We prefer something simple and easy to identify. The following is a brief write up of the event:

G2G is not just a bake sale, though there are baked sweets available for purchase, we also offer savory food items that are homemade by our parents, grandparents, teachers and staff members. Beautifully wrapped baskets, crafted plates of treats, whole pies, cakes and sweet breads are a few of the items offered for purchase are typically given as gifts or simply taken home to enjoy. In some ways, G2G is a mini "taste of Crestview" - an opportunity for families and friends to continue bonding as a community through their love of food, while at the same time encouraging a love of reading.

Last year we auctioned off homemade gourmet dinners and desserts feeding from 6 to 20 people. Preparation and delivery time of these items are arranged with the donor outside the event and expire no later than a year from the date of purchase. This year's G2G will also include "Family Favorites" Casseroles, carefully packaged and prepared for consumption that evening or within a day or two. Ingredients will be provided to avoid food allergies.

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Updates

Project Deadline Extended
Reason: Wanted to allow other designers to submit entries.
Added Wednesday, March 26, 2014

Target Market(s)

Families and Friends of our school with diverse backgrounds.

Industry/Entity Type

School


Font styles to use
Sans Serif
Other font styles liked:
  • Chalkboard

Colors

Colors selected by the customer to be used in the logo design:

86cae6
86d0c6
fed045
eea4c7
b7a5cd

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Would like to use pastel colors, but perhaps make them deeper or more dense so that they can be seen. Avoid using primary colors.

    Our food baskets have ethnic themes and contain foods from Mexico, Italy, India, North America, etc.. Not sure if this helps or not, but I thought I'd mention it. We do use a lot of picnic table cloths (which are checkerboard), Perhaps a Gingham look might work. Just thinking out loud.
Nice to have
  • Would like to use pastel colors, but perhaps make them deeper or more dense so that they can be seen. Avoid using primary colors.

    Our food baskets have ethnic themes and contain foods from Mexico, Italy, India, North America, etc.. Not sure if this helps or not, but I thought I'd mention it. We do use a lot of picnic table cloths (which are checkerboard), Perhaps a Gingham look might work. Just thinking out loud.
Should not have
  • Primary colors, like red, dark blue. Limit the use of the color black.

Files
JPG
Payments
Total
0

Project Deadline
27 Mar 2014 22:51:41 UTC
Language

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