• US$200

• 47 designs

• 18 designers

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Logo Design Brief

Charmed by People is a new up market jewelry business, based in the USA. We make necklaces and bracelets out of silver and gold, each item personalised with small charms of a boy or girl. The charms represent family, friends or partners.

We are after a logo to use on our website, business cards and jewelry boxes. We want a simple yet elegant design, no garish colours, preferably not on a background to make it more adaptable.

The logo text is ‘Charmed by People’ and our tag line is ‘Wear the life you love’. We are not sure if the logo will look too cluttered by also including the tag line, so if this looks too crowded then you can leave it out. We also want it to be clear that this is a jewelry company so the word ‘jewelry’ or ‘custom jewelry’ may also be added if this is not apparent. The logo should look fresh, stylish and trendy. The Origami Owl Jewelry logo is a good example of the simple yet elegant and trendy design we are looking for. Our target market is ages 13 - 50 so the design should be quite versatile to appeal to all ages.

We have uploaded a picture of the charms from our jewelry and we would like at least one of them incorporated into the design. There are two different types of charm - a solid figure and a silhouette figure. Any combination and any amount of the types of charm can be included in the logo...whatever looks best.

Industry/Entity Type

Jewelry

Logo Text

Charmed by People

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Files