Health Economics Genentech Logo
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This customer received 53 logo designs from 17 designers. They chose this logo design from aistudio as the winning design.
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Logo Design Brief
We need an updated logo for our HEOR group (Health Economics and Outcomes Research). I have attached a sketch of what the new logo should look like. I have also uploaded a power point file with the gMed colors which we need to match exactly for our HEOR logo.
Basically the logo is each letter (H,E,O,R) in separate quadrants of a cross hatch. Each letter has a simple graphic in the quadrant. For example the "O" is in the lower left quadrant and is divided into thirds (like a peach sign) and the 3 sections have "patients, providers, payers." We may need two versions with and with out the title words.
Please let me know if you have questions.
Thanks you for your help!
Updates
Project Deadline Extended
Reason: I have gotten feedback from my team and they would like to start a new design for the Health Economics and Outcomes Research group. I will upload the photo that we took of the white board. I will also increase the budget.
Added Monday, October 15, 2012
Target Market(s)
Internal corporate audience
Industry/Entity Type
Health
Logo Text
Heath Economics and Outcomes Research
Logo styles of interest
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo, Title of group, matching colors with gMed logo