Logo for testdrive.at
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This customer received 103 logo designs from 46 designers. They chose this logo design from HYPdesign as the winning design.
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Logo Design Brief
We need a logo design for our website "testdrive.at" - a service by our company "indeed!". Not only the web address, also the service' title is testdrive.at.
We are an event/web/IT agency providing (among other services) testdrive events.
Our target group are producers/sellers of all kinds of vehicles (cars, ebikes,..) or driving equipment (tires, roof racks,..) but at the moment most of our costumers are automotive companies.
The purpose of testdrives is to motivate (potential) customers in an pleasant atmosphere to tackle/try a product and have a closer look at it and its features in order to arouse enthusiasm and make the participants enjoy themselves.
Due to the fact that our service affects different vehicles it would be hard to find a subject that fits all of them - so in our mind a pure word mark (only text) or a word/figurative mark (text+illustration) without showing a specific vehicle (maybe only symbols for speed, fun,..) makes the most sense.
Another existing service by "indeed!" is "eventfully" (www.eventfully.at). Attached you find the indeed! logo as well as the eventfully logo. A variation of the indeed! logo is the pure use of the "ee"s and they are included into the eventfully logo too. It's not a must have to include the "ee"s into the testdrive.at logo, but maybe someone has a good suggestion.
Industry/Entity Type
Automotive
Logo Text
testdrive.at
Look and feel
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