• A$110

• 20 designs

• 9 designers

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Landing Page Design Brief

BACKGROUND:
Our website www.rv4x4.com.au (running on Magento) has a range of outdoor equipment being sold online. One of the products we specialize in is generators.

We are after a content landing page designed for Google Adwords to link to. This page should be focused on converting customers to sales as most customers at this stage of buying are ready to buy. We would like this page to focus on a combination of a professional graphic design and some text. The way it is laid out is open to your own experience, we just want it to look professional and have the right info for customers to convert.

THE BRIEF:
The page will include the range of products in the generator category that can be found here:
http://www.rv4x4.com.au/generators.html
This page should include all the products within this category and should fit into to the color scheme and look of the website.

Most focus on the product should be placed in this order of priority, with special focus on the first two:
1. 2kva RRP: $1099 down to $499
2. 3.5kva RRP: $1399 down to $780
3. 3.5kva electric start RRP: $1599 down to $890
4. 4.4kva RRP: $1899 down to $950 (not currently listed, images will be provided soon)
5. 5kva RRP: $1999 down to $1150

The page can include a variety of graphic design, text and hyperlinks (or image clickable links), so please take this into account when making the graphics design.
The page must be discount oriented and include prices of each product as well as its original RRP price (crossed out), possible 'sale' graphics, and 'buy now' buttons linking to the product.

An example area this should fit within is the the column the products are on this page:
http://www.rv4x4.com.au/generators.html

Other notes:
Our prices are truly bargains and the lowest in the market, so don't be afraid to express that in the design; texts like "Massive Sale" , "Priced to Clear Out" , "Won't Last Long at this Price"
Product images can be grabbed off the products here:
http://www.rv4x4.com.au/generators.html
Deliverable will be a PSD file of the finished design.

We need these contact numbers included somewhere on this page:
NSW/ACT: 02 8889 3778
VIC/TAS: 03 9038 8842
SA: 08 7221 2114
NT/WA: 08 85413952

Industry/Entity Type

Graphic Design

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.