• £300

• 47 designs

• 21 designers

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Logo Design Brief

We need a logo design for a new product aimed at music industry professionals and artists called Campaign Amp.

Campaign Amp is a project management, reporting and analytics tool that helps anyone running an artists marketing and promotional campaign do it more efficiently and effectively. It will be predominantly be used by busy marketing directors, product managers,artist managers and artists to make their lives easier.

It will provide a simple, easy to use interface that will allow the most important campaign information to flow quickly between all the members of the artists team, allow that information to be analysed effectively and update reports to be created easily.

It will work on all devices. Desktop, tablet and smartphone and mobility of information is key.

The final design should communicate simplicity, communication and increased effectiveness.

Target Market(s)

Artists and executives involved in the running of an artists career. Marketing Director, Product Manager, Artist Manager, Promotions Executive, Managing Director, Chief Executive.

Industry/Entity Type

Communication

Logo Text

Campaign Amp - Turn up the volume of your campaign

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The ability to work in black and white as well as in colour and be distinguishable as a black on white simple logo.

Nice to have

• You could have a play around with the amp (amplifier) element of the product name given it's music industry connotations.
  
  It might be cool to show how the volume of an artists campaign can be turned up by using this product.

Should not have

• The design should not use serif fonts like Times New Roman. Yellow and green should not be used.