Poster for homelessness project (2 day deadline)

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This customer received 107 poster designs from 38 designers. They chose this poster design from MindCreatures as the winning design.

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Poster Design Brief

No Second Night out is an initiative in the UK which aims to ensure that people who are new to sleeping on the street are quickly given assistance to take them out of situation they find themselves in.

It began as a London-based project but is now being rolled out nationwide. I am working for a project based in the north of England.

We need some posters which show an image of a place where a rough sleeper may spend the night with some supporting graphic design.

I have three initial images, but I need to be able to easily swap out the images for others. I would appreciate if you could produce three posters for me, each with a different image.

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Please note:
My client is quite vague about what they want at the moment and the above words may change. I need the selected product to be a layered raw file that I can amend myself with any Adobe CS5.5 (or below) application.

Any typefaces that you choose need to be easily purchasable online.

Please view formatinfo.pdf for formatting guidelines.

Target Market(s)

The general public. It will be placed in public places.

Industry/Entity Type

Graphic Design


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Must contain the words:

    "Tonight someone will sleep rough for the first time. Help us make sure they don't spend a second night out."

    "Would you sleep here? Sleeping rough is dangerous. Make sure no-one spends a second night out."

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Nice to have
  • I'd like this to be quite bleak, grimy and "urban" in feel.

    You may recolour/tint the images in any way to enhance this feeling.

Files
Download all files - 4.6 MB
Payments
1st place
£125
Participation payments x 2
£20
Total
£165

Project Deadline
13 Dec 2012 09:21:18 UTC
Language