• US$160

• 12 designs

• 5 designers

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Flyer Design Brief

I need a graphically impressive flyer to use in a presentation for a new club night. The Flyer needs to demonstrate brand confidence while engaging a young demographic. The club night is orientated around providing female patrons the best experience while clubbing, this must be reflected clearly in the design. Below are some simple break downs of required text.

p.s who ever wins this job i'd be interested in utilizing you to get vip/entry passes, a website, newsletter etc made up for the club night.

Brand Name:
Karma

Demographic:
18-24 year old

Gender:
65% Female / 35% Male

Night:
Saturday Nights

Launch Date:
Coming Soon

Website:
www.mykarma.com.au

Example:
http://a7.sphotos.ak.fbcdn.net/hphotos-ak-snc4/41218_142403849128478_132337686801761_180979_877520_n.jpg

Inspiration:
(LOVE the style)
http://blog.uprinting.com/wp-content/uploads/2009/09/savitskaya.jpg

http://free-web-design.co.cc/wp-content/uploads/2009/08/flyer_house_event_by_d72.jpg

http://free-web-design.co.cc/fabulous-flyer-and-poster-designs-from-deviantart.html

http://smokingdesigners.com/26-amazing-flyer-designs/

http://abduzeedo.com/beautiful-flyer-designs-super-silo

Target Market(s)

- Female orientated club night
- Upper Class Market
- Nightclub based night, the same people who love music festivals
- Ratio 65% girls / 35% guys
- 18 - 24 year olds
- Australia

Industry/Entity Type

Club

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Please include club night name, fortnightly saturdays, coming soon, website
  - Include a classy/ well presented male in his 20s and also a sexy but classy female in her 20s next to each other, i want the guy to be looking really swave and fun and the girl is looking promiscuous but respectable and trying to flirt with him. I dont want the typical half naked female in the artwork like all other club nights. It needs to be unisex with 1 x male and 1 female. keep it classy =)
  - slogan: play with fate..
  - LESS IS BEST, please do not clutter the design,
  - centered/balanced
  - clean spacing
  - warm selection of glowing colors, vibrant, fresh, swishes of light, use lots of abstract brushes/smoke/particles. Im very open minded to new approaches, surprise me to be honest

Nice to have

• - Text based logo, "KARMA" include slogan near it
  - unisex approach, but more female orientated.
  - attract upper class market
  - clean and balanced design, keep text horizontal. i am open minded however.
  - i am open to what ever style of design. show me anything and everything. its need to be fresh though, something new, sexy, electric!
  - i like black backgrounds
  - 3D typographic is essential, open to alternative options however

Should not have

• - no explicit or sexual content
  - must not rip off popular designs
  - avoid the generic club night flyer approach