• US$300

• 119 designs

• 49 designers

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Logo Design Brief

We are a new company called Nannie Grace. We develop products for the infant / toddler market, primarily targeting higher end consumers. We'd like to emulate the style of brands like Zulily, Land of Nod, and Petunia Picklebottom. Those companies make high quality products that sell at a premium. They are not "value" retailers, and neither are we.

Our initial product keeps the pacifier securely in a baby's mouth during sleep, as well as in a car seat. We spend a lot of time on design, fabric choice, patterns, etc...

The logo should reflect the modern, clean design sense of our brand, with a slight nod to the "Nannie Grace" name. Nannie Grace is that clever old granny that always new just the right trick to calm a child down, and we're hoping our products can help fill that role.

Target Market(s)

Mothers (and Fathers) of young children (0-2 years) that don't mind spending a little extra on well designed gear for their kids.

Industry/Entity Type

Boutique

Logo Text

Nannie Grace

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Should feel clever and refined (examples: Zulily, The Land of Nod)

Should not have

• Should not feel too playful (example: Toys 'R Us) or too "babyish" (example: Fisher Price)