The Swiss Agile Leaders Circle
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This customer received 64 logo designs from 18 designers. They chose this logo design from Gerard as the winning design.
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The Swiss Agile Leaders Circle is a group of senior professionals that offer consultancy services to management of companies in the IT, industry and financial sector to change toward lean and agile in all functional areas and on all levels from employee to top management
Vision statement of The Swiss Agile Leaders Circle:
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Clients who seriously contemplate going Agile consider us first. We cover the full set of services required. We own the trust of our existing customers to support the transition as quickly and smooth as possible, because we stand for quality and success. We are know for our excellent reputation and proven track record.
Mission statement of The Swiss Agile Leaders Circle:
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We are a network of selected and trusted partners. We support our clients with the full set of services related to lean and agile. We employ the best resources only for our clients needs.
Our services improve the maturity of personal and organisational skills by providing training and coaching services on all organisational levels. We accompany change management throughout the organization to activate and anchor the new mindset.
Updates
Dear Designers,
I do not know if you see the designs of the others. do you?
Below are our current favorits in about the order we rank it by now
There are as well comments to provide you feedback about our emotions that are bound to some design.
Some general feedback:
- We decided that a non serif font is the way to go. It is more minimalistic and modern than a serif font
- We prefer a logo with text and graphics.
- We prefer of text and graphic are well balanced like 1383071 or 1373041 .
- We see that playing with the white cross and circle subject is not easy
There are some remarks to our favorites and why these are our favorites:
We did not yet decide, this is our transparent feedback:
- 1383071 – One of our favorites, very balanced, nice font, modern and plays with Swiss and circle elements.
- 1373041 – As well one of our favorites, well balanced, nice font, modern, plays with Swiss – not yet really perfect.
- 1380028 – We like that. We could play with a story for why we have this "M.C.Escher" kind of circle though.
- 1380032, 1380030 – we like these design as well, they are distinct from the already existing and published Lean Startup Logo design.
- 1383073, 1383072 – we like them as well – but not on the top of the list
- 1383074 - Is more like red cross, just the inverse colors of the Swiss flag, there is the chance to be confused or been related with the international red cross
- 1380026 - Still looks too much like Ries' circle and now the circle got a bit to heavy for agile in the title
- 1379179 – we kind of like it anyhow, but not really under the top favorits
Best Rainer
Added Tuesday, January 22, 2013
Dear Designer,
Many thanks for the great designs that we see in this project. By now we let the design rate by our crowd of users and the results of this crowd rating shrinked down the number of design to three.
There is no need to submit additional designs by now as these top three designs all really are very good.
As I personally did not get the final feedback from the project sponsor of our startup, I have to extend the deadline of our project by one or two days because the sponsor of our startup has to agree. As soon as our sponsor will give feedback, we select the winner and inform you as designer crowd.
More information I will give by the feedback to designer option of this site.
Many thanks for the great work and I am personally unhappy that there will be one one winner in this design project. The difference between the top designs is minimal - but we have to chose.
Best Regards
Rainer
Added Sunday, January 27, 2013
Dear designers,
I will be now eliminate all designs except the - by the rating crowd - top selected ones. We will decide about the winner as soon as our sponsor submited his feedback.
Best Rainer
Added Sunday, January 27, 2013
Project Deadline Extended
Reason: Dear designer,
As I already informed, we have to wait for the feedback of our sponsor to select under tha last three designs.
So far all of you should be informed what the top designs are.
Best Rainer
Added Sunday, January 27, 2013
Target Market(s)
Management in the domains IT, industry, telco and financial services
Industry/Entity Type
Financial
Logo Text
There is no need for a text within the logo, but if so: Swiss Agile Leaders would be the choice
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Easy to use in website and print media regarding size and colors
Simple
One format at least must be scalable (vector graphics)
We decided that a non serif font is the way to go. It is more minimalistic and modern than a serif font
Nice to have
- Recognized on first view
Swissness - we decided we like that and the swiss red
Some general feedback:
- We prefer a logo with text and graphics.
- We prefer if text and graphic are well balanced (same weight in the overall representation)
- We see that playing with the white cross and circle subject is not easy
Should not have
- Fancy
lots of text
many colors
soft colors liek orange, tourquise, light brown