• US$250

• 30 designs

• 11 designers

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Character Design Brief

We are creating a kit that will include a number of molded "Worry Wart" characters. Ideally, this would be an iconic character that could be used graphically but also translate well to a 3-dimensional product. The overall shape and features are important, as the 3D version will have some functionality. I'm picturing something gumdrop shaped vs. just a small bump. Should have eyes and a nose, the mouth should be a simple line (curved ok - just no lips per se). Thinking something like a PacMan ghost meets the muppet "Beaker". Basically, a stylized Wart character. Note that while this is called "worry wart", the wart character does not need to look worried. Rather, the wart will "gobble up" worries in its mouth. Does any of this make sense?

Target Market(s)

Parents of kids ages 5-9

Industry/Entity Type

Product

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Eyes, nose, mouth. Check out http://gesinekratzner.com/2011/05/worry-warts/ for a point of reference.