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Logo rebranding
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This customer received 101 logo designs from 24 designers. They chose this logo design from Naavyd as the winning design.
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US$400
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101 designs
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24 designers
Logo Design Brief
Unifest as an entity have been using Unifest travel brand for all products, we would like to re-design it but most importantly, design Unifest M.I.C.E and Unifest Congress sub-logos.
The idea of complete re-branding (not just an update) came from our product line that started as a Travel management company 20 years ago and moved towards HR/marketing consulting project team operating in event management, congress and travel management fields.
We would like to get away from the ‘travel’ feel towards hi – tech business event consulting so to speak.
We encourage you look through the detailed brief in the attached file think 'outside of the box' and offer designs that are drastically different from today’s Unifest logo.
Our new logo design should be very creative, somewhat conservative but with a definitive WOW effect.
Updates
Project Deadline Extended
Reason: more time needed to consider submitted designs
Added Sunday, March 03, 2013
Project Deadline Extended
Reason: Still waiting for some alterations
Added Monday, March 11, 2013
Project Deadline Extended
Added Tuesday, April 09, 2013
Target Market(s)
see brief attached
Industry/Entity Type
Conservative
Logo Text
Unifest Travel / Unifest M.I.C.E. / Unifest Congress
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.