"Beyond" Logo Design Project

This is what BEYOND was looking for in their logo design

Our company is an equal cross between technology, high impact electronic music events and spirituality. We wish that the logo can help one visualize somewhat in an abstract or hidden way these two messages:

1. Beyond One - meaning this is more than about the individual, it's about the experience and all of us. In our beyond_ideas.psd file you can see that by using an upwards arrow with a dot in place of a "Y" this can be done in a simple way. Of course our mock-up is far from polished - we are not designers.

2. Be One - meaning we are one in a sense taken from The Secret and other spiritual beliefs that we are all connected as one [in the universe]. In the same file you can see how the word can form two words as "be one."

This is essentially why we chose this name as the letter forms can be used in different ways to express these concepts. It's not necessary to move in the exact direction - it's just an idea we came up with. By all means if you h… Read more