Design for RarityX logo

This is what RarityX was looking for in their logo design

Objective: Create a visually compelling and memorable logo for RarityX that captures the essence of luxury, trust, and the allure of rare, expensive items. The logo should appeal to a broad target audience, including investors, rarity owners, and rarity specialists, while also attracting younger generations with a coolness factor. It should convey accessibility, a sense of history, longevity, professionalism, and excitement. Avoid using an "Rx" type logo resembling a prescription symbol.


Target Audience: The primary target audience includes individual and institutional investors who aspire to own valuable rarities, rarity owners seeking liquidity events, and rarity specialists with expertise and celebrity status in their select specializations.


Visual Elements and Symbols: Incorporate visual elements associated with rare and expensive items, such as gemstones (diamonds, emeralds, sapphires), precious metals (gold, silver), and items of antiquity that are ti… Read more