Fledgling sports business needs logo to begin branding.

This is what Floorball Unlimited was looking for in their logo design

Logo Design Brief

Background

Logo required for newly created sports business. Aim of the business is to increase participation in a relatively unknown sport called "Floorball".


Target Audience

Target market will primarily be the general public who are interested in playing sport and may join the sport.


Use

Logo will be used in the same manner as a sports team/club logo as well as a logo for the business so it needs to be professional.

The colours of the logo will also be used as the brand colours eg. colours of sports jerseys and employee uniforms, the colours of the website and business card etc.


Requirements

Logo should clearly communicate that Floorball is the sport. Please incorporate something unique to Floorball in the logo. Floorball sticks and balls are quite unique so they should be considered, particularly the ball.

Logo should be able to be used in multiple capacities (e… Read more