Wild West Ballads Logo Redesign Brief

This is what See logo was looking for in their logo design

We are seeking a slight redesign of our existing logo for Wild West Ballads, preserving its overall character while enhancing the visual details, craftsmanship, and polish. This logo represents a heritage music brand focused on original ballads rooted in the American West.

Goals for the Redesign:

Refine line work and shading for a more detailed and professional finish.

Preserve the core composition, including:

The central figure of the singing cowboy with a guitar

The desert background with mountains and cacti

The rearing horse and banner at the bottom

Maintain the warm, vintage color palette, or adjust subtly for clarity and print versatility.

Improve typography for legibility and period-appropriate style (Old West serif font with more balance and finesse).

Polish framing elements (banners, outlines, borders) for better symmetry and proportion.

Ensure scalability for use across web, merchandise,… Read more