Australian change management consulting firm logo

This is what SPAR Consulting was looking for in their logo design

We are looking for a logo that speaks to our Professional Consulting approach with a different approach: not providing answers, rather we help our clients to gain insights through learning from their experience. This means the client will need to be open to a different perspective and that we work with them to allow that to be.

We aim to to build a solid reputation for thinking differently and challenging norms. We want to communicate freshness, aliveness, creativity, playfulness, openness and discovery to our clients through the logo.

In a nutshell we provide performance improvement through 'serious play' and aim to challenge our clients without knocking them out... :-)

We would like non symmetrical elements in the spark, in that that our style of working is a "contained mess" and outside the box.

We would like to see bright crayon colours - pink, blue, green and
yellow.

The tagline could be "messy" and pick up on the spark and give t… Read more