Boating Magazine Logo

This is what VB Media AS was looking for in their magazine design

Norwegian Boating Magazine Båtens Verden is one of Norway's biggest leisure boating magazines, with an audience of 100,000 boat owners. Our readers are generally above average wealthy, but nevertheless "down to earth" people, from 30-60 years old. The majority are male readers, but we have female readers as well.

We need a new logo in order to make Båtens Verden visible in the newsstands, and get a more distinct visual profile. The new logo should strengthen our brand and increase sales. Our current logo (see files) is too childish, not visible at all in the newsstands, and is definitely not something to be inspired by. It is, however, important that the logo will fit in on the magazine cover (see files). A logo which must be in the color blue, would e.g. not work on a blue sea/sky background.

The new logo will be part of a relaunch of the magazine in 2013, which means we're open to logo submissions that doesn't necessarily fit in with the old cover design in regards… Read more