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Logo Design Project
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This customer received 95 logo designs from 32 designers. They chose this logo design from Pablo Von Crust as the winning design.
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€300
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95 designs
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32 designers
Logo Design Brief
We need a logo design for an private equity firm (investment fund) based in Amsterdam, The Netherlands. Although the environment is formal, this firm is different than the traditional private equity firms. Where for the traditional private equity firm the goal is financials returns, the goal (or WHY) of this firm is: to contribute to the transition from a lineair business model to a circular economy* (please visit http://en.wikipedia.org/wiki/Circular_economy for info). So this firm only invests in companies who also have the ambition to convert their business into a circular business model. To create social impact.The founders of this firm (Maarten 35 years old and Dirk 36 years old) believe that companies who change their business model into a circular one, will become the winners of the future. In order to measure the real social impact of the portfolio companies, we use Environmental, Social and Governance (ESG) standards.
Updates
Project Deadline Extended
Reason: We are very happy with the designs received so far. Thanks for all your effort and enthusiasm! We're currently talking to our web designers/developers to be able to provide a good briefing for a final logo design, probably just a few tweaks to existing ideas. New ideas are surely welcome, though we are honestly happy with what we've received so far.
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Added Tuesday, May 21, 2013
Target Market(s)
Various business and academic stakeholders who are interested in/want to contribute to/be inspired by the circular economy
Industry/Entity Type
Environment
Logo Text
Convent Capital
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- We would like the logo to show a transition. A transition from a lineair to a circulair model (blue economy)