Archer Clinical Logo Design

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This customer received 162 logo designs from 51 designers. They chose this logo design from bikashghosh as the winning design.
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Logo Design Brief
My company provides clinical research consulting services for medical device companies. The premise of my company is that I provide a vision and a clear path toward a goal (or target) and work towards that goal or target in the most efficient way.
I would like my logo to integrate an arrow (like that of an Archer) and perhaps also the Arch and a faded target...I am open to suggestions. I initially thought the A would be in the shape of an arch and it would be crossed by an arrow.
I would prefer to have the logo/words have some curves (with a slightly more feminine look) and would prefer to have the words in serif font (but this is not a requirement). It should look fun/friendly, but also professional as my target customers are biotechnology companies.
I look forward to seeing the designs! :
Updates
I want to sincerely thank everyone for taking the time to submit excellent designs.
I am currently deciding on a logo design between the following designers:
-David
-bikashghosh
-artisy
thank you again!
Added Wednesday, January 14, 2015
Target Market(s)
Medical device companies, Biotechnology companies
Industry/Entity Type
Biotechnology
Logo Text
Archer Clinical
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I'd like an arrow. Purple color...I would like to see some purple in the design...other colors are ok.
Nice to have
- the Arch and maybe a faded target (of an archer)